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Outbound Telemarketing Tips

 

How to get more from your telemarketing campaigns

Outbound telemarketing is not always easy. Often, you are left wondering how you were able to place so many outbound calls in one day. All day, you or your staff, make call after call with mixed results. Some even start to wonder if outbound telemarketing is worth it.

But the truth is that outbound telemarketing is one of the best ways to get new customers. Why is that? It’s all in the law of averages. If you call enough people, and get enough leads, business will follow. That’s why outbound telemarketing remains one of the best way to get customers.

But that doesn’t mean that you can’t weigh the law of averages in your favor. There are plenty of things you can do to make your outbound telemarketing campaigns more effective. So, here are some outbound telemarketing tips to help you along:

  • Cut back on dialing time. Too much time is spent dialing numbers when you are doing outbound telemarketing. Software, such as an auto dialer, can dial numbers for you—saving you precious time.
  • Try to get pre-qualified leads. It is important in any outbound telemarketing campaign that you get as many qualified leads as possible. A qualified lead will be more amenable to your sales pitch. Using software, such as a predictive dialer, will pre-qualify leads for you by asking questions and then connecting the pre-qualified prospect to you.
  • Target your calls. Calling from a database of homeowners is great if you are a mortgage re-financing company, but not a good choice if you are a student loan financer. By targeting the right people, and combining that with auto dialing software and/or predictive dialer software, your chances of getting business from your outbound telemarketing campaign skyrockets.

Following just these 3 outbound telemarketing tips can dramatically increase the effectiveness of any outbound telemarketing campaign.
At TCMS we offer a variety of phone solutions that are geared to just one thing—increasing your bottom line. These other phone solutions include:

  • Auto dialers
  • Predictive dialers
  • Power dialers
  • IVR (interactive voice response) systems
  • Voice mail systems
  • Automated attendants
  • PBX Integration with 300 + Phone switches
  • Fax broadcasting & Fax on Demand
  • Web Integration

We have also created industry-specific phone dialing solutions, such as:

  • Mortgage
  • Insurance
  • Health Care
  • Education
  • Automotive
  • Construction
  • Corporate Communications
  • Electronic media
  • Entertainment
  • Government
  • Hospitality
  • Manufacturing
  • Military and Armed Services
  • Utility
  • Print Media
  • Product Distribution
  • Retail Services
  • Social Services
  • Sports
  • Telecommunications & Phone Companies
  • Transportation

If you are interested in any of these products for your business or industry, why don’t you call us at 800-984-7001? We are always there to answer any question you might have about any of our phone solutions.

 
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